Competition for dominance of search engine rankings is turning sour as rival companies sabotage each other's Web sites to trick search engines into mistakenly believing them to be spam sites.
A decision by Google to blacklist BMW's German Web site for allegedly boosting its Internet search ranking in breach of Google guidelines has divided experts and Web users, as another big-name company comes in for the same treatment.
Google rejiggered its search algorithm 450 times last year, in an effort to improve the quality of results.
Telstra subsidiary Sensis announced today that it would cease developing its local search engine, Sensis.com.au, instead using Google's engine to drive the site.
Will aggregation replace search when it comes to finding useful content on the Web? I reckon so.
Victorian Web start-up My Perfect has a strong story and rationale for why it will succeed. But it has to overcome some challenges and design flaws first.
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