Last year, Brisbane-based corporate health provider Ford Health had to choose between FrontRange's Goldmine PE and Microsoft's eponymous CRM system. The company ended up going with Goldmine, but even after the deal was done, Microsoft still wasn't taking no for an answer.
The federal Department of Industry, Tourism and Resources (DITR) has detailed plans to implement at least three new customer relationship management (CRM) systems based on Microsoft software.
Microsoft's ongoing attempts to establish itself in the customer relationship management (CRM) market are facing a new challenge: canny resellers using other Microsoft technologies to reduce the licence fees that customers pay.
In recent years, Microsoft's Convergence conference has served as the stage for unveiling the latest shift in the company's business software strategy. But at this year's show, Microsoft had a surprise: No big shift.
Microsoft is teaching its business applications to play well with others.
It used to be a money-losing afterthought. Now the business software unit is playing a key role in Redmond's plans.
We pit veteran on-demand player RightNow Technologies versus Microsoft's latest CRM offering.
How many prospective customers are you managing? CommtechWireless has 30,000. CEO Nathan Buzza explains how this fast-growing wireless paging company keeps up.
With market leader Siebel Systems losing customers in droves, the stage looked set for upstart on-demand player Salesforce.com to sweep the field. Not any more. Next month, Microsoft comes into the picture with CRM 3.0.
Microsoft's chairman talks about taking on the big guns in the business software market. "We are patient people," he says.
We pit veteran on-demand player RightNow Technologies versus Microsoft's latest CRM offering.
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