Google is preparing to roll out its AdSense system on its popular Maps service, making it possible for companies to develop map-based applications and also reap advertising revenues from its geographic search services.
Online search giant Google has added an extra feature to Google Maps to simplify the creation of maps mash-ups so users can quickly share the results.
Google has added a new element to its search interface that will let others' websites use geographically linked information.
Microsoft plans to open access to MSN and its other public Web sites to let developers assemble new applications that build on those sites -- a technique used successfully at Google and other Web companies to promote their properties.
Microsoft on Friday introduced a Web mashup builder for the rest of us.
Mashups involving digital maps are bridging the gap between the virtual and physical worlds, with uses ranging from local shopping and traffic reports to online dating and community organising.
Eager for fresh ideas, the stodgy world of enterprise software is adopting technology and marketing from the consumer Web.
Barry Vandevier of Travelocity talks about his company's efforts to deploy Web 2.0 technologies for the next generation of online travel.
Google's Andy Rubin talks nuts and bolts about the Linux-based phone software, the lessons of Sidekick, and the beauty of the iPhone.
Google's Developer Day 2007 conference kicked off globally in Sydney this morning and ZDNet Australia went along to record all things Google.
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