Microsoft Chief Technical Officer Ray Ozzie has proposed a way to bring the equivalent of a PC's text clipboard to the Web, a move he said will spur more user-driven "mashups."
Last week, Microsoft announced its plans for two new online services: Windows Live and Office Live. However, it is clear that Microsoft sees more work ahead as it tries to catch up with rivals offering free, ad-supported products. Chief Technical Officer Ray Ozzie, who is leading the services push, outlined the challenge in a memo he penned late last month.
Gartner analysts predict there will be a large-scale shift in technology influence toward consumers and away from central corporate IT departments.
Microsoft's Live-branded online services don't end at the Web browser. They extend deep into Windows.
Eager for fresh ideas, the stodgy world of enterprise software is adopting technology and marketing from the consumer Web.
Windows chief Kevin Johnson has two huge tasks: Chase Google with Windows Live and get the operating system back on track.
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