Online retailer Amazon.com has filed for a patent on a method for auctioning Web advertisements, a move that raises questions about the company's interest in the ad market.
Bill Gross wants to turn Web search and advertising on its ear.
Google introduced late Monday a prototype of a service to search TV programming, an anticipated move to broaden its search franchise for broadcast.
Microsoft's MSN is slowly turning up the dial on its Web search beta, sending more and more visitors home-baked results over results from partner Yahoo.
As speculation of a Google public offering hits a fever pitch, would-be rivals are combing over the company's business and technology for signs of weakness that could cut short its reign as the king of Web search.
Web portal MSN is testing a new search service that touts faster, tidier results, in what is the latest development in a fast-moving contest to help people find what they're looking for online.
Pop-up advertisements have thrived for years despite numerous efforts to eradicate them, but now online marketers are seriously wondering whether the Web's most detested ad format is about to meet its match: Microsoft.
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ZDNet correspondent Sumi Das talks with senior editor Sam Diaz about Google's financial future according to on… Watch it now
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